2023 Pointe Hardware & Lumber – brand refresh
Pointe Hardware & Lumber has been an iconic hardware store in Grosse Pointe Michigan since 1952. As a famous family owned store on Kercheval Street it was used as a photo and movie set backdrop on several occasions. Basically we had to modernize a community brand while embracing its interesting heritage.
Client
Hawasli Ventures (US)
Services
Visual Identity
Brand Guide








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